No Competitive Ads
Is Dealer Advertising Lost in the Clutter?
How can dealers make an impact with media dollars? Banner
ads are fleeting, newspaper ads are packed with competitors,
and mail boxes are packed with junk mail. Tivo and satellite
radio allows consumers to avoid your marketing efforts. E-mail marketing is inexpensive, but open-rates are low. BDC’s are effective but do-not-call and unsubscribe lists are large and growing.
Your dealership brand will actually own a piece of real estate, similar to a mini-web site or banner ad, directly on consumers’ desktops which is completely free of any competitive
advertising.
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